About Search Engine Visibility
Search Engine Visibility is an independent research-driven blog focused on helping marketers, founders, and creators understand how AI-powered search is changing digital visibility.
Founded by two content professionals, the platform was created to explore what actually works in modern search — beyond outdated SEO tactics and surface-level advice.
We test, analyze, and break down how AI systems evaluate content, authority, structure, and trust.
👥 Meet the Founders
👨 Steven Turner
Co-Founder | Content Marketing & SEO Strategy
Steven is a content marketing and SEO professional with a strong focus on AI-influenced search systems.
He specializes in:
- Search performance analysis
- Semantic and structured SEO
- Content frameworks aligned with AI retrieval models
- Authority and link-building strategy
Over the years, Steven has studied how search engines evolve and how algorithmic evaluation increasingly mirrors human-like reasoning.
His work focuses on clarity, structured information, and measurable impact — not SEO myths.
He believes the future of visibility belongs to brands that understand how AI interprets context, trust, and expertise.
👩 Erin Paulson
Co-Founder | Content Creator & Copywriter
Erin is a content creator and copywriter who transforms complex SEO and AI concepts into clear, engaging, and persuasive content.
She focuses on:
- Long-form educational content
- Research-based blog strategy
- Conversion-focused copy
- Brand voice and narrative development
Erin believes that modern content must balance algorithmic optimization with human readability.
Her approach combines storytelling, structure, and strategic positioning to ensure content performs both in AI search systems and with real audiences.
🟦 Our Philosophy
We believe:
✔ Search is becoming AI-curated
✔ Authority is built through clarity and structure
✔ Data matters more than noise
✔ Content should serve users first
